CCBEC

2026 Shenzhen Cross-border E-commerce Exhibition (CCBEC), Exhibition Date: September 16–18, 2026, Venue: Shenzhen World Exhibition & Convention Center (Bao'an New Hall), No.1 Zhancheng Road, Fuhai Street, Bao'an District, Shenzhen, China, Organizers: Messe Frankfurt (Shenzhen) Co., Ltd., China Chamber of International Commerce, Frequency: Annual, Exhibition Area: 100,000 sqm, Visitors: 150,000, Number of Exhibitors and Brands: 2,500.

Manufacturer/Supplier Zone: household daily consumer goods, festival supplies, Christmas supplies, consumer electronics and home appliances, footwear, apparel, luggage and bags, comprehensive sports goods, hardware, outdoor and garden supplies, healthcare and medical care, pet supplies, building materials and home décor, beauty and hairdressing, cosmetics and personal care, jewelry and accessories, stationery and trendy products, etc.;

Cross-border Service Providers/Products Zone: information consulting, logistics and warehousing, supply chain, operation agency, cross-border marketing, operation management systems, payment platforms, education and training, talent recruitment, insurance, intellectual property, legal consulting, trademark registration, etc.;

E-commerce Platforms/Media Zone: B2B/B2C cross-border e-commerce platforms, domestic and overseas retail e-commerce, cross-border e-commerce industrial parks / comprehensive pilot zones, investment promotion policies/project recommendations, investment environment showcase, livestreaming platforms / equipment / supporting components, big data, artificial intelligence and cloud computing, cross-border e-commerce associations, independent websites, professional media, etc.